Top 5 Books and Reference Apps in Madagascar Q3 2022

In the third quarter of 2022, the top 5 Books and Reference applications on a unified platform in Madagascar showed varied performance in terms of weekly downloads and active users. Below, we delve into the trends observed for each app.

Baiboly & Fihirana Protestanta maintained a consistent download rate throughout Q3 2022. Weekly downloads ranged from approximately 887 to 1374, with a notable peak in mid-July. Despite a slight dip towards the end of August, the app saw an upward trend again in September, ending the quarter with around 1022 weekly downloads.

Malagasy Bible experienced a more fluctuating download trend. In early July, downloads surged to approximately 1512 before gradually declining towards the end of the quarter, reaching about 926 in the last week of September. This app had its highest download figures in early July and a notable low in mid-September at around 747 downloads.

French Dictionary - Offline showed significant variability in both downloads and active user counts. Downloads peaked at around 1312 in mid-September, with a low of approximately 558 in late August. Active user numbers remained relatively stable, ranging from 2905 to 3853, with the highest activity observed in mid-September.

Traducteur Malagasy Francais saw a steady increase in downloads over the quarter. Starting at about 501 in late June, the app's downloads peaked at 1082 in mid-September before slightly decreasing to around 932 by the end of September.

Lastly, French - English offline dict. had a consistent download rate with a notable peak in mid-September at approximately 1052 downloads. Active users for this app steadily increased throughout the quarter, starting from 1142 in late June and reaching up to 1688 in mid-September.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.